Here, I will be explaining what exactly GDPR will mean for programmatic advertising in 2020. Fewer targets, but more relevant ones Unsurprisingly, since GDPR was implemented, it’s been increasingly difficult for advertisers to harvest user-data, which was previously readily available to them. And, despite the initial nosedive in programmatic buys pre- and post-GDPR enforcement, it’s actually given companies the opportunity to yield cleaner and more reliable data: something that’s much more useful and targeted for them....

Game Academy thinks the opposite. This startup believes that there’s quantifiable data to be gained from your gaming tendencies, data that could one day be valuable for anyone looking to leverage these skills into a job. Puzzle games, like Portal, for example, could point to a future in IT. The team found that those in information technology play a lot of puzzle, or tower defense games. Strategy games, like Civilization, Total War, or X-Com, on the other hand — games where managing multiple strategies and resources are key to success — could bode well for positions in management....

A new Safari feature, called Privacy Preserving Ad Click Attribution, aims to stop ads from tracking you across the web. The company says the proposed solution will allow advertisers to measure the effectiveness of their ad campaigns on the web without compromising on your privacy. This effectively means an advertiser can know that you bought an item by clicking an ad — called ad conversion — but won’t posses any identifiable information about you....

Google has pulled seven tracking apps from the Play Store after Avast, a cybersecurity company, found they allowed people to stalk on their employees, children, or partner. Stalkerware, which once seemed inaccessible, now takes the form of applications that allow someone to remotely monitor another person’s activity. For example, one of the apps Google removed was “Spy Kids Tracker,” a parental surveillance app that allowed people to read texts, view photos, and access the GPS location of a phone it had secretly been installed on — and there’s countless more apps out there like this....

Google seems to be experimenting with a new feature that displays traffic lights directly in Maps. According to Droid-Life, which first spotted the new implementation, traffic lights will be visible both while navigating or simply browsing around. Here’s what it looks like: Credit: Droid-Life From the looks of it, the feature merely indicates the presence of traffic lights at certain spots — it doesn’t actually display the exact signal in real-time (though that would’ve been kinda cool)....

If you’ve ever found yourself asking such a question — and I think that’s most of us, at some point or the other — Google has a new feature to help. Starting today, iOS and Android users can find a song by simply humming the relevant tune in the Google app or Search widget. Just tap on the microphone icon, say “what’s this song?” and start humming for 10-15 seconds....

The internet giant has said it’s open sourcing Private Join and Compute, a new secure multi-party computation (MPC) tool designed to help organizations work together with confidential data sets. The tool is conceived with privacy in mind, and thus allows organizations to trade data sets and glean aggregate insights about other parties’ confidential data without actually disclosing anything about individuals represented in the data set. The data stays encrypted, and only the results of calculations based on the data will be revealed....

Multiple sources have confirmed the 3a won’t have the feature, including 9to50Google’s Stephan Hall, XDA’s Mishaal Rahman, and YouTube channel TechnoLikePlus. Called ‘Active Edge,’ the feature has been a staple of Google’s phone line since the Pixel 2, and was event present in last year’s budget 3a model. It’s origins actually stretch back further, with HTC phones that first introduced a similar feature (Google bought up HTC’s phone team back in 2017)....

France is the first out of the 28 EU member states to implement the new directive, but the law is already off to a rough start. Google has opted for displaying less information to its users, rather than entering into licensing agreements with European publishers. This means the American tech giant will stop including snippets of news stories in France from EU publishers, and only display headlines and thumbnails which are still free of charge....

The ethical AI teams will now be overseen by Marian Croak, a Black Google executive who’s credited with inventing the Voice over Internet Protocol. Google announced her appointment in a blogpost: Sources told Bloomberg that Croak will report to Google AI lead Jeff Dean, whose involvement in Gebru’s departure was slammed by members of her team. Her exit followed a dispute over a research paper she’d co-authored. Dean insisted Gebru had resigned, but for all intents and purposes, she was fired....

The impressive art installation, which was set up in the Ivanpah Solar Facility in the Mojave Desert, used a total of 107,000 solar mirrors to illustrate Hamilton. The portrait is bigger than New York City’s Central Park spanning 3.6 square kilometers (1.4 square miles). When turned, the solar mirrors illuminate the face of Hamilton, along with an image of a moon drone. For those out of the loop, Hamilton headed the team that developed the onboard flight software for all of NASA’s manned Apollo expeditions, including the historic Apollo 11 mission....

In an update to users last week, Grab said it has deployed 50 e-scooters to local governments specifically use by health care workers and other essential employees. [Read: UK takes next step toward world of e-scooters, self-driving cars, and autonomous drones] Workers in Manila, Quezon City, San Juan, Muntinlupa, Navotas, Marikina, and Pasig will have the chance to use the e-scooters. Grab says it has also prepared a further 300 e-scooters ready for deployment if the need arises....

Instead, you can step up to a perfect travel-friendly accessory in the gimbal stabilizer and 4K camera combination DJI Osmo Pocket Gimbal. It’s available now for just $319 through TNW Deals (until July 16th). Unlike many Osmo units, this one doesn’t even need you to strap in your phone. The Pocket is equipped with its own on-board 4K-capable camera for recording gorgeous video and snapping crisp still images, all with the 3-axis fluidity and cinematic sweep found from expensive Steadicam mounts....

Tech businesses everywhere are feeling the pressure of this global pandemic. Uber announced 3,000 layoffs and 45 office closures. Electric car startup Byton furloughed half of the employees at its North American headquarters, jeopardizing the planned launch of its M-Byte electric SUV later this year. Yelp laid off 17% of its workforce while furloughing another 18%. When we face the biggest challenges, it’s tempting to duck and run. The prospect of cutting employees or giving up on your favorite projects is painful, and gut instinct is often to find the easiest way out with the fewest possible hard conversations and decisions....

Whether you’re running your own business or just working from home as part of someone else’s, there are plenty of business services that you don’t often realize you really need until you really need ‘em. Thankfully, many of those services are available now at some big savings off their regular price. This collection of 10 must-have resources for managing scheduling, paperwork, accounting, marketing, social media and more are now all on sale, with most discounted by over 90 percent....

However, many companies and lawmakers across the world are scrutinizing this tech giant’s monopoly. As a result of this, we’re seeing many regulations and court cases that may force Apple to allow alternative payment methods in the App Store. Before we take a look at the countries cornering Apple, let’s understand how App Store’s payment structure works. Apple’s bite of the App Store Apple first introduced the 30% fee for in-app purchases such as subscriptions in 2011....

Spotify today revealed it’s purchasing The Ringer, the podcast dynasty created by former ESPN writer Bill Simmons. By doing so, it adds over 30 podcasts to its library of content. Spotify has been expanding its podcast lineup aggressively, and now it has the sports cred that The Ringer is known for. Simmons said in a statement (via Pitchfork): “Spotify has the unique ability to truly supercharge both content and creator talent across genres… We couldn’t be more excited to unlock Spotify’s power of scale and discovery, introduce The Ringer to a new global audience, and build the world’s flagship sports audio network....

What are the secret ingredients to designing a convincing character? What are the essential principles to fully deliver on the promise of this industry to build something worthy of a truly emotional connection with a user? The most fun thing about creating a companion robot, is that you will be standing on the intersection of art, technology, and psychology. This is a unique and exciting challenge — one that I feel our industry is capable of meeting head-on....

There’s no arguing on the convenience that Google Docs provides, whether you’re a professional writer, an account manager, an academic researcher, or just a random person taking inventory of your thoughts. But like every other piece of useful technology, Google Docs can cause unwanted security and privacy problems. The convenience of Google Docs often leads users to let their guard down and ignore security issues. If you’re using Google Docs to store business secrets, the next best-selling novel, or a future award-winning research paper, here are some tips that will make sure your documents are secure....

— Guerrilla (@Guerrilla) March 10, 2020 The rumors about this release have been making the rounds for some time. I suspect this release is in part to pump up the game’s core audience before the inevitable sequel is announced (which I’m still hoping will be one of the PS5’s launch titles). Hermen Hulst, head of developer Guerrilla Games, confirmed the release in a Q&A with Sony, saying: [Read: Horizon Zero Dawn needs to be the first of many PS4 exclusives on PC] So far, so good, right?...